Senior, productized engagements.
Scoped audits and builds you can start this week, run by a creative director with fifteen years across brand, product, and marketing. Reach out to scope a fit, or buy a fixed-scope version direct on Upwork.
Most brand problems aren't design problems. They're decision problems that show up in the design. A senior outside read on what's working, what's leaking, and what to fix in what order. The diagnostic that should happen before a redesign.
- Positioning, voice & identity audit
- Top fixes ranked by impact
- Sequenced implementation roadmap
- Board-ready summary
Most teams use AI as a faster way to do what they already do. That's not what it's for. I audit how your team uses AI today, then architect a portable production pipeline with documented hand-offs between generative output, human craft, and QA, the same one running across Sommsation's portfolio.
- AI workflow & QA-gap audit
- Pipeline architecture: stages, hand-offs, QA gates
- Tool selection per stage
- Prompt-library starter
Not a flow-technician checklist. A senior creative and lifecycle review from someone who runs an always-on Klaviyo program across overlapping windows and segments, plus a 90-day roadmap of what to send, when, to whom, with what offer.
- Lifecycle, flow & cadence audit
- Segmentation & sender-reputation review
- 90-day campaign calendar
- Naming + brief-template system
When your Figma file has grown faster than your team can govern it, that's not a design problem. It's a design operations problem. I audit structure, components, tokens, and accessibility, then hand back a cleanup roadmap and a system that travels without a tour guide.
- File structure & component audit
- Variant, token & naming review
- Accessibility readiness
- Prioritized cleanup roadmap